Meet the Advisors: Madanjit Singh

We’re thrilled to introduce Madanjit as part of our growing team of advisors at The Scale Factory. With a career spanning the APAC region, Madanjit has witnessed firsthand how growth strategies have evolved over the years. His experience gives him a sharp perspective on what it takes to scale successfully in diverse markets, one that focuses not just on expansion but on sustainable, predictable growth.

A New Mindset for Growth

When talking about how things have changed, Madanjit shares that "companies are now prioritizing predictable and profitable growth, managing risk to customer experience, rather than pursuing revenue growth at any cost." He’s seen firsthand how businesses have shifted their focus away from just growing for the sake of it. Now, clients want business value that sticks and measurable outcomes that drive long-term impact. "Just contacts and names don’t cut it anymore," he pointed out.

This shift in mindset makes working with scale-ups especially rewarding. There’s a unique energy that comes from founders, the excitement of building something new across Asia, driven by vision and grit. "The energy of the founders is what I enjoy the most—the excitement and challenge of building a new business across Asia," he said. It’s that kind of passion that drives confident moves into new markets.

Joining The Scale Factory

The shift toward sustainable, value-driven growth is what drew Madanjit to The Scale Factory. His path was sparked through a connection with Thomas, one of The Scale Factory’s first partners. "I have had the pleasure to meet and know Thomas; we are both Pavilion members. I found him to be thoughtful, experienced, and someone who truly has the ability to build trust," he explained. That trust and shared understanding made joining The Scale Factory a natural fit.

For Madanjit, The Scale Factory is more than just a bridge to new markets. "The Scale Factory bridges the gap between the founder or HQ team and international markets through a proven GTM process, rather than just a 'rolodex' of contacts," he said. It’s an approach built on structured, sustainable growth—ensuring scale-ups can expand with clarity and purpose.

We’re excited to have Madanjit onboard and are confident that his insights and experience will be a great addition to our team.