Welcoming Ankit Mishra as an Advisor to The ScaleFactory

We're excited to welcome Ankit Mishra as an advisor to The Scale Factory!

Ankit is a product and business leader with 14 years' experience taking complex products,

teams and new business lines from zero to scale across AI, SaaS and global marketplaces. He

has turned early-stage product and AI initiatives into meaningful commercial drivers, scaled

SaaS product portfolios to eight-figure ARR, and helped launch new markets and verticals for

marketplace businesses generating billions in cumulative GMV across 25+ markets — a

journey running through some of the most demanding operating environments in tech:

Zomato and Uber in India, Glovo in Spain, Material Exchange and ClickUp in London, where

he is now deeply embedded in the city's product and startup ecosystem.

Ankit came to us through our partner Aadi Vaidya — the two go back years, and as Aadi puts

it: “I was chatting with him and realised how far he's gone. He's very deep in the London

ecosystem. So I asked — and he was very open to it.”

Why The Scale Factory?

“Having built products and businesses across multiple markets, I've seen how often strong companies underestimate the gap between early demand and repeatable revenue. TSF sits on the execution side of that gap: market entry, local context, partnerships, GTM, and commercial scale. I joined because that gap is rarely just a sales or product problem — it is a system problem.”

He explains the importance of getting it right where the product meets go-to-market:

"What I bring is the product side of that system: where product decisions create revenue leverage, what needs to adapt for each market, and how founders turn early traction into a repeatable growth motion.”

His advice to Series B/C founders building a global GTM motion is to optimise for proof, not presence:

Many companies underestimate how much of their home-market success depends on context they cannot simply export. Different markets have different buying behaviours, expectations, procurement patterns, competitive dynamics, and trust signals. The best founders build GTM as a product and operating model exercise, not just a sales-hiring exercise. Sales, product, customer success and partnerships need to move as one system in a new market, not hand off in sequence — otherwise expansion becomes expensive theatre.

Prove the system before scaling the spend.”

That is about as close to our own worldview as it gets — stated from the product side, which is

exactly the perspective we wanted in the room. We're delighted to have Ankit joining us as an

advisor and look forward to working together.