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Daring and

decisive growth

We’re The Scale Factory, and we can’t wait to start working together. We help disruptive tech brands to grow in Asia. Together with our clients, we set a growth vision for the region, build a detailed road map for getting there. And then we implement and deliver results.

Our guiding principle: we win when you win.

“When we decided to enter into Asia there was no question with whom to work. The Scale Factory, with their exceptional track record and impressive line up of Advisors, was an obvious choice.”

Steffen Svartberg, CEO, Cavai

Our Concept

 

Our concept is based on the founders' experience in building and scaling commercial organizations around the world. We plan for scale, then build a mutually reinforcing system of sales and marketing, that is supported by tech and fuelled by network orchestration. Our involvement ranges from single strategic projects to being your outsourced commercial organization in Asia. 

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Latest News

Founders and Managing Partners

 
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Lars Bjørge

Founder & Managing Partner

 

22 years of experience in all aspects of digital marketing and e-commerce, and managing digital marketing ventures. Has spent most of the last decade in China scaling the digital media operations of Unilever, HP, SC Johnson, and VW.

 

Lars is a serial founder with two exits, angel investor and advisor. He has lived and worked on all continents except South America.

Motto: Embrace your inner geek

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Pierre Mårtensson

Founder & Managing Partner​

 

Commercialization expert with 15 years experience in the trenches in Asia where he rapidly scaled organizations like Oriflame, Tapad, Lux, Zinzino, and Antler.

 

Serial investor, advisor and board member of a set of high growth organization globally. 

 

Motto:  Daring and Disciplined

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The Scale Factory Team

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Thomas Haugan

Partner

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Guy Hearn

Associate Partner 

Former CPO,

Omnicom Media Group

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Simon Talvard

Associate Partner

Former head of digital, IPG APAC

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Jason Williamson

Scale Consultant 

Former Rize

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Ankit Maheshwari

Scale Consultant

Former ADDA

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Andy Peh

Commercial Head Cavai

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Charlotte Cheng

Conversational Designer Cavai

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Sabina Simmonds

Head of Finance

The Scale Factory

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Our Clients

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CAVAI

 

Cavai is the leading conversational advertising platform and is inventing the future of advertising with text and voice-controlled chatbots that can be delivered on millions of websites, mobile apps, social media, and programmatic TV. Cavai adheres to the users' right to privacy while their solutions are served contextually relevant in a premium and brand-safe environment. Cavai chatbots fit directly in the current media buying workflow.

 

The Scale Factory Executive Advisors

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Jussi Salovaara

Co-founder and Managing Partner, Antler

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Anna Gong

CEO, Perx Tech, TedX,

Woman Entrep. of S'pore 2017

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Dick Van Motman

Investor & Board Member

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Nikhilesh Rao

CEO & Founder

SpinQbe Consulting

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Eugene Goh

Founder & CEO, Talentkraft
 

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Mikael Krogh

Managing Partner, Investigate

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Vegard Aas

 VP & Head of Online

at Ava Security

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Chia Jeng Yang

Principal, Saison 

Founder, Sharper Impact

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Doug Pearce

CEO Doohken Networks 

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Jun Yuan

CEO & Founder at SparkX Marketing

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Mike Nikou

Global Partner

at Antler

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Taru Jain

Founder &

CEO Future Marketer
Serial Entrepreneur

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Tuomas Peltoniemi

EVP & MD R/GA APAC

Ex Huone, Booni

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Maria Philips

Regional Head Operation, APAC

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Jonas Haggqvist

Venture Partner

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Auke Boersma

CEO Adcombi

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Chris Phillips

Managing Director at SiniMed Pte Ltd

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Marita Abraham

Chief Marketing Officer at Zilingo

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Stephen Li

CEO APAC

OMD Worldwide

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Sheinal Bhuralal

Serial Entrepreneur

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Lars Rinnan

CEO Amesto Nextbridge, Investor, Futurist

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Andreas Vogiatzakis

CEO/ Founder AMV+

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David Soukhasing

Founder/ MD  ANGIN investment

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Chris Tran

Managing Partner CapConnect

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Paul Meyers

Head Coach

Asia Founder Coaching

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Roar Wiik Andreassen

Founder Ampli Consulting

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